Google Analytics Segmentation Hacks Webinar with Dave Booth

Posted by SiteTuners on 29 August 2014 | Comments


dave booth webinarOver 10 million web sites use Google Analytics.

It’s easy to think that’s because it’s free, but really, what other free tools in the online marketing space have that kind of reach?

Google Analytics is now being utilized by both the hobbyist with a blog to the Fortune 500 business analyst, and one of the benefits of that is the creation of a community of experts who can help you use the tool better.

Google Analytics can help you pinpoint where you should be treating various types of visitors with varied tasks differently. It can help you segment, cut through, and clarify - but only if you know your way around.

Dave Booth, Founding Partner at Cardinal Path, is presenting a webinar to help you do just that. Join the webinar and find out how you can better utilize the tool:

  • Slice and dice data like a pro - learn the most useful custom segments you can create, and save the ones pros like Dave use often
  • Make it your own - use custom dimensions to extend the attributes on which you can segment
  • Get in front of the right people - create remarketing lists from your segments and pass the filters to AdWords

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Posted by SiteTuners on 28 August 2014 | Comments

Mobile is where the consumers are. So that’s where marketers need to be.

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What Visitors Want: 13 Tools for Collecting Feedback on Your Site

Posted by Tim Ash on 22 August 2014 | Comments

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Is CRO the Biggest Failure on the Web?

Posted by SiteTuners on 20 August 2014 | Comments

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Local Optimization Drives Conversions, But Your Local Page Won’t

Posted by Tim Ash on 15 August 2014 | Comments

When people in the online marketing community talk about the mobile shift, they usually do so in the context of one of these three things:

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FREE Webinar: Unlocking Mobile Conversions with Charles Nicholls

Posted by SiteTuners on 13 August 2014 | Comments

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Balancing Optimization and Web Development

Posted by SiteTuners on 11 August 2014 | Comments

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Tim Ash to Keynote the Integrated Marketing Virtual Conference

Posted by SiteTuners on 4 August 2014 | Comments

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3 Reasons You Should Be Collecting E-mail Addresses

Posted by SiteTuners on 2 August 2014 | Comments

Jeremy Schoemaker, founder and CEO of the ShoeMoney Blog, relates that several years ago, when somebody told him that he needed an e-mail list, he thought he was too good for it. Now looking back, he thinks his notion of being too good for an e-mail list was the dumbest...

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Are Your Graphics Getting In the Way of Your Users?

Posted by Tim Ash on 30 July 2014 | Comments

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