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Video Spokesperson Testing

The presence of video spokespeople on a landing page can often dramatically increase conversion rates.

Unfortunately up till now testing has been a complicated and expensive proposition:

  • Find a professional actor
  • Write the script
  • Shoot with pro video equipment against a green screen background
  • Produce the video
  • Prepare it for web display with a “player” wrapper
  • Find a video host and serve up the video during the test

What if testing the video spokespeople was easy and affordable?

Of course you would test!

Through our partnership with Innovate Media we have made this a reality.

Our Video Spokesperson Testing includes:

  • Up to 3 actor/costume/script/format (waist-up or full-body) combinations
  • Whether to show the spokesperson to returning visitors
  • Whether to initially pause or auto-play the spokesperson
  • Whether to start with sound enabled or muted


In other words, we find the maximum impact presentation for your spokesperson.

After the test is over, it is completely up to you whether you want to have the video spokesperson continue to appear on your site. If you do, you simply pay the low per-view fee that you had previously agreed to with Innovative Media.

The cost for the Video Spokesperson Testing is only $4,995.



Video Spokesperson Testing is available for FREE as part of a Premier Test.

Video Spokesperson Testing is available for a reduced fee of $1,995 as part of a Express Test.

 

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